Barnaby Benson Copywriting Agency, UK

Barnaby Benson Ltd is a leading UK copywriting agency. Based in London, we provide copywriting services for many agencies and brands. We offer a wide range of writing services with a strong reputation in tone of voice.  Want to find the right words to make your point? Get in touch with us.; we can help.

Barnaby Benson Ltd, Copywriting Agency, 211 Norwood Road, London, SE24 9AG 

Tel: 020 8674 3551  Contact Us

© 2019 by Barnaby Benson Ltd

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All Case Studies

O2 logo, Barnaby Benson Copywriting.png

Client: Sledge and O2

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Making a corporate event feel like TV


Client: McDonald's 

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Recruitment copy for one of the world's largest employers

Client: Land Rover

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Sales emails and a microsite to relaunch a much-loved classic

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Client: Genetic Disorder UK

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How to galvanise volunteers to fundraising action

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Client: Anglo American 

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No-nonsense speechwriting for a CEO

Gordon Brown, Barnaby Benson Copywriting

Client: Learning & Skills Council

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Persuasive writing for the (then) Prime Minister


Client: Boden 

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A fashion strapline with longevity


Client: A mystery Oscar-nominated director

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Blogging for an Oscar-nominated director


Client: P&O cruises

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Training in-house writers in a new TOV


Client: AstraZeneca

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A distinctive corporate tone of voice for internal communications


Client: Investec

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Creating a new tone of voice in the finance sector

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Client: Boehringer Ingelheim

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Speechwriting for a big pharma conference


Client: Accenture

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Attracting top graduates through compelling web copy

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Client: Intelligent Partnership

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Sales emails for an alternative finance workshop

Client: Imperial Business School

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A brand campaign that increased applications by over 100%

Cruise Liner, Barnaby Benson Copywriting

Client: Planet Cruise

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Capturing a new TOV for a sales brochure = record sales

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Client: Network Rail 

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A cultural change campaign to cut through the noise


Client: Café Plum 

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Instilling authenticity through web copy

Credit Suisse, Barnaby Benson Copywritin

Client: Credit Suisse 

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Brand guidelines that truly set the tone

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Client: P&O Cruises

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Can direct mail still turn one-time customers into loyal users? 

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Client: Swiss Re

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Naming for a new B2B product


Client: Overbury

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Lifting bid-conversion rates through in-house training


Client: Unilever

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Conference animation scripts


Client: Coca-Cola Enterprises

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A CSR report that builds credentials


Client: Next

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Product copy for a major retailer


Client: Rolls-Royce

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Fine tuning Rolls-Royce's Tone of Voice

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Client: O2

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Street theatre for an annual Managers' Conference


Client: Boden

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Campaign concept for national newspaper insert

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Client: Eurostar

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Video scripts that capture moments of discovery


Client: Impellam Group

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Recruitment annual report with a narrative of progress

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Client: Boehringer Ingelheim

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Bringing a conference theme to life through a handout


Client: Kantar Media

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A B2B newsletter for a multinational media company


Client: Bennetts Associates

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A new Tone of Voice for an architectural practice


Client: Brands At Work

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Scripting a showreel for an events agency


Client: De La Rue

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Changing perceptions using the annual report


Client: Freshfields

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Encouraging alumni loyalty through professional insights

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Client: Land Securities

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An honest CSR report for the UK's largest property development company


Client: INSEAD

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Training in quality communications for a leading business school


Client: G-Research

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Helping recruiters write the perfect ‘first approach’ InMail

Webcopy for luxury sicilian guesthouse,

Client: Baglio Giammaccaro

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Web copy for a luxury Sicilian guesthouse

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Client: sorry, we can't say who

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A 10,000 word parable for a major bank 


Client: Novartis Pharmaceuticals 

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Video scripting to reinvigorate sales (feat. The Beatles)

QinetiQ small, Barnaby Benson Copywritin

Client: QinetiQ 

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A gripping annual report for a major player

BNP Paribas, Barnaby Benson Copywriting.

Client: BNP Paribas 

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A corporate brochure for a diverse audience

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